A few interesting pointers that came through during the interview were:

  • The Capital’s strategic sales and rental of apartments, which has kept the business operational during trying times
  • The comparison between industry occupancy vs the Capital Group’s rate was a great way of highlighting the aforementioned strategic model’s success
  • The turn it up – live it up campaign that provided the business a much needed boost in foot traffic once lockdown regulations were eased late last year
  • The pending third wave that will possibly hit mid 2021 – hotels need to be prepared and have a strategy to ensure survival long after the pandemic has calmed down

The interview was factual, informative and highlighted how the travel industry continues to bleed revenue and is subsequently in desperate need of a lifeline as Covid-19 continues to hit it hardest.

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Zimbali and our aggressive growth strategy

Interview with Bruce Whitfield on 18 March 2021 about Zimbali and our aggressive growth strategy during tough times.
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New acquisitions and growth during a pandemic with Moneyweb

Marc Wachsberger looks to capitalise on distressed hotel assets North Coast’s iconic Fairmont Zimbali Hotel enters business rescue. The Capital Hotels & Apartments Group, founded by hospitality industry entrepreneur Marc Wachsberger, has emerged as the preferred...

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